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Take Personalization to New Places: Use High-Impact Packaging to Move Outside the Box

Thu, Apr 18, 2019 1:01 PM EDT{LOCAL_TZ}



Summary

Multichannel marketing is a key way for brands to connect directly with their consumer, but workflow and supply chain issues are often a barrier. Now, data management technology combined with advanced print can change the dynamic so that personalized media is neither complex nor cost-prohibitive. When used for limited time offers or new-product launches, even personalized packaging can have a huge impact.

Hear from Quad about how brands can fully take advantage of 1:1 print packaging. You’ll find out:

  • How to amplify your goals without breaking your budget
  • Best practices for personalizing packaging
  • What customer data points are most effective for personalization
 
 Speakers

Paul Nowak
VP of Enterprise        
Solutions
Quad

Part of Quad’s dedicated enterprise sales team, Paul leverages his deep understanding of packaging operations, customer service experience and strong leadership skills to help clients identify and execute large-scale solutions that reduce complexity and increase effectiveness.

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