Be a Better Video Storyteller: Make an Impact With Motion

Tue, Jul 24, 2018 1:00 PM EDT{LOCAL_TZ}



Summary

There’s no doubt that video is a powerful platform for brand marketers, but are you doing it right? Your audience is increasingly sophisticated and media savvy, and in this era of YouTube, Facebook and Instagram, their video expectations are rising. Tell your video stories well with timely and engaging content and people pay attention. Do it poorly and your brand can suffer. 

Join video experts from Adobe and RHED Pixel to explore why video makes the impact it does. They’ll share insights for making motion part of your brand storytelling. You’ll find out:

  • How much video the world now consumes
  • Why video resonates with people more immediately and more deeply than other media
  • Best practices for how to incorporate video effectively into your marketing programs and brand communications
 
 Speakers

Dennis Radeke
Content Development
Manager
Adobe

Dennis oversees Adobe Stock’s acquisition strategy for motion content, developing key partnerships and relationships. He is a 10-year veteran of Adobe, with extensive experience working with broadcasters, large media and entertainment companies as well as sports federations.

Richard Harrington   
CEO
RHED Pixel

Rich is the founder of RHED Pixel, a visual communications company.  He specializes in directing commercials and marketing films for Fortune 500 companies and top nonprofit agencies.  He’s won several awards for his directing work including a CINÉ Golden Eagle.

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