Using Data to Tell Your Meetings Management Story 

Now Available On Demand
Duration: 1 hour

Data is critical to a successful meetings management program. But are you collecting, analyzing and reporting the key data elements to tell your story? Join as industry leaders share best practices and their success stories in collecting and using data to support meetings management.

In this 60-minute BTN Group thought-leadership webinar, sponsored by Cvent, meeting professionals detail the business intelligence that can be gained from meetings data and how to use the insights to advance their programs.

Key Takeaways:

  • Critical data elements to track
  • What to do with the data you collect
  • From reporting to predicting

About the Speakers

Linsey Giant is a Meetings and Events Manager within the Procurement Department of Anthem Inc. She is responsible for overseeing the Anthem Event Team and implementing meeting technology that supports Anthem’s more than 47,000 associates across the country. Previously, she worked at VMS BioMarketing and Carlson Wagonlit Travel where she worked with various Fortune 500 clients--planning and managing internal and external meetings. She has more than 10 years of experience in the meetings and events industry, primarily working with clients in the health care and pharmaceutical industries, both heavily regulated environments.

Lisa Palmeri is an impassioned leader with 12 years of experience developing teams supporting cloud applications, and a professional life dedicated to advancing the meetings industry. In her current role of Vice President of Global Enterprise Solutions for Meetings & Incentive Worldwide, she leads the company’s global procurement, consulting, and analytics teams to provide innovative meetings management solutions. Earlier in her career, she drove meetings and global hotel program initiatives at Abbott Laboratories, launched solutions consulting at OnVantage/StarCite and brought a new Strategic Meetings Management product and Professional Services offering to market at Cvent.

Carolyn Pund has been at the vanguard of industry leadership in Strategic Meetings Management since the inception of “meetings consolidation” in the mid 1990s. Currently, she is Global Strategic Meetings & Technologies Manager for Cisco Systems Inc., San Jose, Calif., where a primary focus is the development and implementation of a Global Strategic Meetings Management Program. She leads the Global Meetings & Events team in Europe/Emerging Markets, India, Asia Pacific/Greater China, and North America, as well as Cisco’s Corporate Speakers Bureau, Turnkey Tradeshow and Global Sponsorship programs. In her career, she has worked at several high tech telecom/networking companies in Silicon Valley with roles in Travel, Procurement, Corporate Meetings, and Event Marketing.

Mary Ann McNulty is Director of The BTN Group’s Content Solutions, which produces webinars, white papers, research and custom content. She has covered business travel and meetings for more than 25 years. Her work has appeared in Business Travel News, Travel Procurement, The Beat, Corporate Travel and Meeting News, as well as on conference stages and webinars.

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Linsey Giant
Meeting & Events Manager,
Anthem Inc.

Lisa Palmeri
Vice President, Global Enterprise Solutions,
Meetings & Incentives Worldwide

Carolyn Pund
Global Strategic Meetings & Technologies Manager,
Cisco Systems Inc.

Mary Ann McNulty,

Director, Content Solutions,
The BTN Group

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