SmartLabel: Turning Technology and Transparency into Trust

VIEW ON DEMAND

As consumers have grown increasingly comfortable with – and reliant upon – their mobile and other ancillary technology devices, they’ve simultaneously become empowered in making better and more informed purchase decisions driving health and well-being. For manufacturers and retailers that hesitate or are unsure of how to support these shopper needs, the result could range from lost sales to lost reputations.

Join industry experts from Albertsons, The Coca-Cola Co., Grocery Manufacturers Association and 1WorldSync for a compelling presentation on the Why, What, How of product transparency and its signature industry driven initiative, SmartLabel.



Panelist:
Jim Flannery, Senior Executive Vice President, Operations and Industry Collaboration, Grocery Manufacturers Association
Panelist: 
Tim Goudie, 
Director, Social Commitment
Coca-Cola North American Business Unit.
Panelist: 
Jim Seiple, 
GVP Product Development Own Brands, 
Albertsons Companies



Panel Moderator: 
Michael Forhez, 
Global Vice President, Consumer Markets, 
1WorldSync
Host: 
Joan Driggs, 
Editorial Director, 
Progressive Grocer




Sponsored By:   
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