Airline Program Optimization with ARC Data

Effective strategies and tools to initiate the RFP process, measure contract performance and enhance supplier relationships.

Date: Friday, November 4, 2016
Time: 1 PM EST / 10 AM PST
Duration: 30 Minutes

According to a recent ARC and BTN Group survey of travel managers, “acquiring quality data to manage travel programs” has become increasingly important to two-thirds of respondents. Sixty percent of those same travel managers cited “traveler compliance” and/or “budgeting/chief financial officer purposes” as leading drivers for the increased importance of data. Travel managers face the challenges of negotiating, managing and optimizing airline relationships, while navigating the many ways that airline data can be used to maximize their programs.

In this BTN Group “In The Know” product webinar, speakers will showcase how travel managers can leverage ARC’s air ticketing database – the industry’s most comprehensive air ticketing data--to improve air travel program performance.  Join this 30-minute live webcast to better understand the complexity of measuring the effectiveness of a corporate airline program.

Key Takeaways:

  • What makes an airline and corporate partnership successful?
  • How to initiate the RFP process and measure program performance
  • What can be learned through program benchmarking against both the industry as a whole and peers

Participate in the LIVE Q&A to get your questions answered.

About the Panelists

Colette Cipollini is a Senior Product Manager at ARC, responsible for the data and business intelligence solutions for the corporate market. Cipollini has spent her 22-year career at ARC in various business analyst and product management roles serving airlines, travel agencies, hotels, destinations and most recently, her current focus on corporations.

Don Calahan is a Data Sales Director at ARC, where he is responsible for overseeing the corporate travel market. Calahan brings more than 20 years of experience in travel technology, sales and account management, procurement and travel management to ARC.

By clicking the submit button you have agreed to the terms of Northstar Travel Media’s Privacy Policy.

Colette Cipollini
Senior Product Manager,

Don Calahan
Data Sales Director,

Already registered for an event in this series? Log In Now

Complete this form to register for the webcast. If you have a popup blocker, you will need to disable it to view the presentation.
(* indicates required field)