AAMP Vendor Spotlight Series


ALL HANDS ON DECK! Using every tool in the marketing toolbox to drive attendees to your next event!



Date: Wed, Aug 17, 2016
Time: 11:00 AM PT / 2:00 PM ET

Gain insight and fresh ideas on how to maximize promotion and event budgets by utilizing all available marketing channels. Effective, simple & easy to implement solutions will be shared. Strategic planning and a front line perspective from event promotion experience will be offered.

Attendees will gain insight on:
  • Why event marketing and promotion shouldn’t exist in its own bubble
  • How to penetrate target companies for multiple leads & attendees - the ABM approach
  • The importance of strategically planning a promotion initiative using teleservices
  • How to successfully cross promote across multi-channel platforms, including SMM
  • How maximizing audience impression builds attendees
  • BONUS – All  attendees will receive a custom white paper on driving traffic to events

Speaker:
Lisa Pistilli
Vice President Business Development
Lester, Inc.


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