Location-based marketing:
Your customer is here, there and everywhere ... are you?

Available for viewing

Industry experts are leveraging location-based marketing to generate greater sales, customer engagement and more personalized experiences. Find out more about how retailers can leverage the newest and cost-effective technologies in geofencing and close-proximity marketing.

Join us to learn:

  • How location-based marketing
    1. Disrupts the customer journey and builds a sense of urgency
    2. Amplifies and personalizes your existing marketing mix through context
    3. Can be used in a variety of settings: mall, sporting event, hotel, college, etc.
  • Available and emerging geo-location technologies
    1. Geofencing
    2. Close-proximity
  • Best practices and examples of how to fully take advantage of location-based marketing while keeping costs down

Speakers: 
Jay Donovan
Product Development and Strategy Lead
Alliance Data Retail Services

Jeff Allyn
SVP Sales & Marketing
Locaid

Maya Mikhailov
EVP and Co-founder
GPShopper

Eric Newman
VP of Products & Marketing
Digby

Moderator:
Susan Reda
Editor
STORES Media

Who should attend: 
Retail C-level Executives, Director, Owner, Partner, Senior or VP, CIO, Sr. Manager, Manager Operations, Retail Consultants, Implementation Consultants, Technical Head, Manager-IT


Sponsored by:

 

 

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All content of this presentation represents solely the individual opinions of the speakers, and not necessarily those of STORES Media or the National Retail Federation.

copyright © 2013 STORES Media

 

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