Closing the Gap Between Retailer Capabilities
and Customer Expectations

Available for viewing.

How seamless are you? A recent survey of 6,000 customers in eight countries finds that the majority of customers expect a seamless shopping experience, including the same product assortment and price across all channels, as well as the ability to order out-of-stock items from their mobile device while in the store. Retailers have their work cut out for them if they want to deliver a consistent, connected and more memorable customer experience while offering flexible fulfillment/returns and integrating merchandising and marketing at every touch point.

During this interactive webinar, industry expert Renato Scaff will present the findings of the Accenture Seamless Research Study and discuss what it means for retailers to deliver a truly seamless experience. And as a bonus, attendees will receive a copy of the research study results.

Join us to learn:

  • The most important elements for consumers in their shopping experience

  • How prepared retailers are to meet customers’ expectations

  • What retailers need to do in order to offer a seamless shopping experience

Speaker:
Renato Scaff
Managing Director, Retail Practice
Accenture

Moderator:
Susan Reda
Editor
STORES Media

Who should attend:
C-level Executives, Executive and Senior Vice Presidents of Channel Strategy, e-Commerce, Mobility, Digital, Customer Experience, Applications, Merchandising, Operations and anyone who wants to learn how to become a seamless organization.

Sponsored by

 


Click here to tell a friend or colleague about this event

Please note that your registration details will be shared with the sponsor of this event.

All content of this presentation represents solely the individual opinions of the speakers, and not necessarily those of STORES Media or the National Retail Federation.

copyright © 2013 STORES Media

 

Already Registered? Log In Now
Email:

Complete this form to enter the webcast.
(* indicates required field)

First Name*:
Last Name*:
Company*:
Email*:
Title*:
Address 1*:
Address 2:
City*:
State*:
Country*:
Postal Code*:
Phone Number*:
Are you a retailer? *:
  • Yes
  • No
Which of the following areas do you have responsibility for (select all that apply)::
  • E-commerce
  • Data Management
  • Analytics
  • Supply Chain
  • Customer experience
  • Mobile strategy
  • Retail operations
  • Other
What is the main challenge your company is facing right now?:
  • Channel integration
  • Customer loyalty
  • Online competition
  • Data management and analytics
  • Integrating operational silos
  • Other